PZPN — Identity hero
— Polish Football Association · emblem application

PZPN — Identity

Client
Polish Football Association
Year
2025
Scope
Visualization · Identity Mockup
Project

Two states, one mark.

Visualization and presentation work for the existing emblem of Polski Związek Piłki Nożnej — the Polish Football Association. The crowned-eagle mark and PZPN wordmark were provided as a finalized identity; the deliverable was a clean, presentation-grade lockup showing positive and reverse colour applications side by side, as used in brand-guideline contexts.

Concept

Identity-guideline mockups live or die on neutrality. The presentation strips away set, props and atmosphere — the only job is to let the mark read at any size, in both its colour environments, with no distraction from the work itself.

The lockup also doubles as a stress test: positive on warm light grey, reverse on the full PZPN red. If the mark holds equally in both, it's cleared for any application across the federation's brand system.

“An identity that already exists. A presentation that earns its quiet.”
Technical
SoftwareIllustrator · Photoshop
Resolution3840 × 2160 px
FormatIdentity presentation board
Deliverables1 dual-application lockup
Source artworkProvided by PZPN (final identity)
Studio
Davidova.Studio
Art Direction · CGI
Alexandra Davidova
Client
Polish Football Association
Location
Warsaw · Worldwide
Next project
Gryzzzli Bears →